Fans can get access to style advice from LOFT network of fashion experts. They say “We believe in offering versatile, accessible and affordable fashion with undeniably feminine appeal, special and unexpected details and a great fit.” And deliver a consistent message that keeps community involved, engaged, and active.
Since it is a women style oriented business, LOFT continuously release and renew series of photo albums with season trends and new collections.
Sweepstakes are also common in LOFT fan page as well as alliances with non-profit associations dedicated to women health.
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